From raising $1M+ for non-profits to ensuring 100% WCAG compliance, our work is defined by the impact it has on the world.
Google just published their official guide to AI search optimization. We read it carefully. Here is what they got right, where we respectfully disagree, and what Canadian nonprofits should actually do.
What actually moves AI citations for Canadian organizations and what doesn’t. No conference talk. Just what we’ve seen work.
How to improve your AI visibility — the specific steps that make your business more likely to be cited by ChatGPT, Perplexity, Google AI Overviews, and Gemini.
What an AEO agency does, what to look for when choosing one in Canada, and how AEO services differ from traditional SEO retainers.
What Generative Engine Optimisation (GEO) is, how it differs from traditional SEO, and what Canadian businesses need to do to rank in AI-generated search results.
How to build an effective healthcare website in Canada — patient-centred design, WCAG accessibility, PHIPA compliance, and what to expect from a specialist agency.
